The numbers behind this film
- 7h 29m
Time used vehicle buyers spend researching and shopping online, against 2h 54m with the dealership where they buy.
Cox Automotive Car Buyer Journey, 2024- +349%
More clicks to used and certified pre-owned listings with multiple custom photos instead of one stock photo.
Cox Automotive, 2018. Dealer site data, Q4 2017- +64.8%
More views per listing when a vehicle carries 40 or more photos.
Cox Automotive, 2018. Vehicle detail page views, January 2018- 40%
More likely to get a lead when used and certified listings show actual photos of the car.
Dealer.com (Cox Automotive), June 2018 data
Private sale and auction photography for exotic and modified cars
Shot across South Florida for buyers who will never stand next to the car.
Wherever the car is listed, the photos are the inspection
A buyer three states away doesn't get to see the car in person before they commit. The photos are what they have to go on. I shoot exotic, collector and modified cars so that buyer has nothing left to ask, and the set arrives edited and ready to list.
- Bring a Trailer
- Cars & Bids
- Private sale
- Dealer consignment
Verde Francesca Ferrari SF90 Spider
Shot for sale in Delray Beach in September 2026, outside and in, down to the factory paint tag a buyer will ask to see.
- Paint
- Verde Francesca
- Wheels
- Anrky AN14
- Exhaust
- Ryft
- Interior
- Tan leather
- Location
- Delray Beach
- Delivered
- 49 frames
What a buyer needs to see
A remote buyer is deciding whether to trust the car and the seller at the same time. Every set answers the questions they would otherwise ask on the phone.
Exterior
Every panel in even light, so paint condition reads honestly.
Wheels and brakes
Faces, lips, calipers and tires, close enough to judge wear.
Cabin
Seats, bolsters, door cards and switchgear, seam by seam.
Engine and trunk
The bay and the storage areas, clean and in full view.
Provenance
Paint tags, option plates and the details that prove what the car is.
Modifications
Every part that separates it from a stock car, shown clearly.
Sold to buyers who never saw the car in person
I spent nine years inside Boca Raton exotic dealerships learning what makes a buyer commit. At Exotics Hunter, roughly 80 percent of the cars I shot sold out of state, to buyers who only ever saw them through my lens.
Read the case studyMore cars shot to sell
Questions sellers ask
Do you shoot cars for Bring a Trailer and Cars & Bids?
Yes. Those audiences read every photo, so I cover the car completely and show wear honestly. Detail a bidder can trust is what keeps the bids coming.
Do you photograph modified cars?
Modified cars are much of my portfolio, from an RWB 993 to cars on Anrky and HRE wheels. I show every modification so a buyer knows exactly what they are paying for.
Do you shoot dealer and consignment inventory?
Yes. I spent nine years shooting inventory inside exotic dealerships, and a consignment car gets the same complete set as a private sale.
Where do you work?
I'm based in Boca Raton and shoot across Palm Beach, Broward and Miami Dade, including Delray Beach, Fort Lauderdale, Miami and West Palm Beach. I come to the car.
Can the car be shot on video in the same session?
Yes. A walkaround for the listing or a short piece for social can be captured alongside the photos.